A 300-watt car headlamp was the inspiration behind Toio (1962), designed by Achille Castiglioni and Pier Giacomo Castiglioni. The Toio was part of the brothers’ ready-made objects series and included the use of parts of a fishing pole in addition to a headlamp imported from the United States. Placed along the lamp’s nickel-plated brass hexagonal stem are fishing rod rings, used to guide the electrical cord from bulb to transformer. This transformer acts as ballast by being located at the base of the height-adjustable stem (the bulb is not tilt adjustable). A cleat on the base is provided to keep the cord neatly coiled when the lamp is adjusted to a lower height. Toio is part of the permanent collection at MoMA in New York. Bulb (included): incandescent 300W/120V/Par56/MFL. Made in Italy.