How does the design studio WeShouldDoItAll live up to their name? By doing it all, together. The “close-knit crew” works cross-functionally and non-hierarchically to bring a range of projects to life. From designing a 25,000-square-foot exhibition space at The National Museum of African American History and Culture to art direction for Nike, the team eschews specialization in favor of fluidity. At WSDIA, blurred lines empower creative thinking – a concept made clear in the unique harmony of its work.
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Paku Paku Table
WSDIA designed the exclusive Paku Paku Table as a study of movement, layers, and materiality. “The name comes from the study of movement – folding, layering,” the team notes. “Movement that relies on its environment, through the light, and this idea of finding weightlessness in heavy materials.”
MATERIAL MIX
Clear contrasts
Textured concrete legs support a glass top with a softly frosted underside, for a table that feels both substantial and light. Says the WSDIA team, it’s “a meditation on how heaviness can appear weightless, how solidity can suggest grace.”
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