San Francisco

San Francisco
1400 17th St.
San Francisco, CA 94107
415.638.4700

About the Store

Located at the corner of 17th and Connecticut Streets in the heart of the city’s burgeoning design district in Potrero Hill, this light-filled, spacious DWR Studio ushers in an exciting new store experience. A rotating Gallery space, “Case Study” apartment, and Reform Kitchens will join a wide array of living spaces showcasing the breadth of our furniture and accessories for every room, including a furnished outdoor space. “Walking through this Studio is like reading a love letter to San Francisco – the birthplace of Design Within Reach,” says Omar Nobil, VP of Brand Creative at DWR. “The space pays homage to the city’s legacy of tastemaking while looking toward the future, highlighting artists and brands who are essential to modern design.” Rotating galleries showcase interactive exhibits, special partnerships, new launches, and exclusive collaborations, helping to foster a sense of community and connectedness.

 

This 15,000-square-foot 1920s warehouse was gut-renovated to honor its industrial roots while transforming the space into a dynamic new Studio. Original timber and skylights line the ceiling, while glass brick walls and steel windows and doors embrace the utilitarian aesthetic of the original building and surrounding neighborhood.

 

Explore a range of kitchen cabinet and wardrobe offerings from Reform, a cutting-edge Danish design company, and work with a Reform representative on-site to design your 
own kitchen or storage system.

 

Complimentary Design Services, from space planning to state-of-the-art 3-D renderings, both in-store and in-home, are offered by our team of talented and experienced 
Account Executives.



Transportation:

Parking is available in front of the building.



We can assist you in:

  • Arabic

  • Cantonese

  • English

  • French
  • German
  • Japanese
  • Mandarin
  • Portuguese
  • Russian
  • Spanish
  • Book an Appointment

    Stop by whenever you like, or make a Design Services or personal shopping appointment at this location.

     

    Book an Appointment
    Day Hours
    Monday 10am - 6pm
    Tuesday 10am - 6pm
    Wednesday 10am - 6pm
    Thursday 10am - 6pm
    Friday 10am - 6pm
    Saturday 10am - 6pm
    Sunday 12pm - 5pm

    About the Store

    Located at the corner of 17th and Connecticut Streets in the heart of the city’s burgeoning design district in Potrero Hill, this light-filled, spacious DWR Studio ushers in an exciting new store experience. A rotating Gallery space, “Case Study” apartment, and Reform Kitchens will join a wide array of living spaces showcasing the breadth of our furniture and accessories for every room, including a furnished outdoor space. “Walking through this Studio is like reading a love letter to San Francisco – the birthplace of Design Within Reach,” says Omar Nobil, VP of Brand Creative at DWR. “The space pays homage to the city’s legacy of tastemaking while looking toward the future, highlighting artists and brands who are essential to modern design.” Rotating galleries showcase interactive exhibits, special partnerships, new launches, and exclusive collaborations, helping to foster a sense of community and connectedness.

     

    This 15,000-square-foot 1920s warehouse was gut-renovated to honor its industrial roots while transforming the space into a dynamic new Studio. Original timber and skylights line the ceiling, while glass brick walls and steel windows and doors embrace the utilitarian aesthetic of the original building and surrounding neighborhood.

     

    Explore a range of kitchen cabinet and wardrobe offerings from Reform, a cutting-edge Danish design company, and work with a Reform representative on-site to design your 
own kitchen or storage system.

     

    Complimentary Design Services, from space planning to state-of-the-art 3-D renderings, both in-store and in-home, are offered by our team of talented and experienced 
Account Executives.



    Transportation:

    Parking is available in front of the building.



    We can assist you in:

  • Arabic

  • Cantonese

  • English

  • French
  • German
  • Japanese
  • Mandarin
  • Portuguese
  • Russian
  • Spanish